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- Amazon Launches "Amazon Haul" for Ultra-Low-Priced Finds
Amazon Launches "Amazon Haul" for Ultra-Low-Priced Finds
Slice of Retail Team
November 14, 2024
Key Highlights:
Amazon Haul offers products under $20 for U.S. customers.
Wide selection: Fashion, home, lifestyle, electronics, and more.
Discounts: Save 5% on orders over $50, 10% on $75+.
Free delivery for orders over $25; free returns over $3.
Backed by Amazon's A-to-z Guarantee for safe, authentic products.
Source: Direct
Notable Quote:
“Amazon Haul aims to help make shopping for fashion, home, lifestyle, electronics, and other products even more fun, easy, and affordable, all backed by Amazon’s A-to-z product guarantee so customers can shop with confidence.”
Our Take:
Amazon Haul is a significant move by Amazon to cater to shoppers seeking extreme affordability. By setting a price cap of $20 and offering discounts on larger purchases, Amazon is positioned to capture a new segment of value-conscious consumers. The initiative aligns with Amazon’s customer-first strategy, featuring low prices without compromising product quality or safety. With Amazon’s A-to-z Guarantee and user-friendly return options, the program enhances trust, making it a smart addition to the shopping app just ahead of holiday shopping.