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Andy Reid Stars in Skechers’ 12th Big Game Ad
Slice of Retail Team
February 06, 2025
Key Highlights:
Andy Reid, coach of the back-to-back Super Bowl champions, stars in Skechers’ latest ad campaign.
Skechers Hands Free Slip-ins® showcased for their comfort and convenience.
Reid teases an unexpected side hustle in the commercial debuting during the FOX broadcast on Feb 9th.
Skechers' 12th Big Game appearance follows past spots with icons like Joe Montana, Snoop Dogg, and Mr. T.
Skechers, the world’s third-largest footwear brand, continues to expand into performance footwear.
Source: Business Wire
Notable Quotes:
“I’m a no-nonsense football guy who needs everything around me to be easy so I can just focus on the game—especially when it’s for the championship.”
“Our belief in Coach Reid and his ability to lead champions resonated with us as Skechers dives deeper into the performance world.”
Why This Matters:
Skechers is reinforcing its dominance in lifestyle and performance footwear by partnering with one of the most successful coaches in NFL history. As Andy Reid leads his team toward a potential three-peat, the brand gains visibility in a high-stakes, high-viewership event. This campaign aligns Skechers with elite sports leadership while highlighting the effortless convenience of its Hands Free Slip-ins®. With past ads featuring sports and entertainment icons, Skechers continues to prove its marketing prowess in one of the world’s most-watched events.