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- Lab Series Debuts in U.S. Amazon Premium Beauty Store
Lab Series Debuts in U.S. Amazon Premium Beauty Store
Slice of Retail Team
August 20, 2024
Key Highlights:
Lab Series now available in U.S. Amazon Premium Beauty store.
Offers science-backed, high-performance skincare solutions for men.
Prime members enjoy fast, free shipping on all orders.
Educational content available for men's unique skin concerns.
Source (Business Wire)
Notable Quote:
“Lab Series’ launch in the U.S. Amazon Premium Beauty store is an exciting new chapter for the brand. There is strong momentum in the men’s skincare market driven by an increasingly self-aware male consumer.”
Our Take:
The launch of Lab Series in the U.S. Amazon Premium Beauty store is a strategic move that aligns perfectly with the growing demand in the men’s skincare market. As men become more conscious of their skincare needs, access to science-backed, targeted solutions like those from Lab Series is crucial. This move not only broadens the brand's reach but also enhances customer experience by offering educational content and easy access to a range of tailored products. The partnership with Amazon is likely to strengthen Lab Series' presence in the competitive skincare market, positioning it as a go-to brand for men seeking high-performance skincare solutions.