LTK Launches New Gift Guide Experience for Creators

Author

Slice of Retail Team
October 10, 2024

Key Highlights:

  • New LTK Gift Guide experience launched, simplifying holiday shopping for creators.

  • Creators can curate up to 100 gift guides with customizable product lists.

  • LTK Co-Pilot provides automatic price drop notifications and analytics.

  • Holiday sales through LTK Creators are growing 5X faster than the market.

  • LTK's Products Tab boosts creator success with a 75% conversion rate.

Notable Quote:

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“The new Gift Guide experience is a turnkey, simple and effective solution for creators to create and share their recommendations while helping them effectively reach and engage their followers. The holiday season is a pivotal time for our creators - who are driving nearly $5B in annual retail sales and outpacing market growth during the holiday season."

Kit Ulrich, General Manager at LTK's Creator Shopping Platform

Our Take:

LTK’s enhanced Gift Guide experience is a strategic move that aligns with the shifting holiday shopping trends, with consumers increasingly turning to creators for inspiration and recommendations. By offering customizable gift guides, integrated analytics, and automated notifications through the LTK Co-Pilot, LTK strengthens its position as a leader in the Creator Commerce space. This new feature not only empowers creators to efficiently engage with their audience but also offers brands a robust platform to tap into the holiday shopping momentum, driving impressive sales growth and conversions. As holiday shopping ramps up, LTK’s platform is set to be a crucial tool for both creators and shoppers.