- Slice of Retail
- Posts
- Omni Retail Enterprises Appoints Jeff Haddox as Chief Technology Officer
Omni Retail Enterprises Appoints Jeff Haddox as Chief Technology Officer
Slice of Retail Team
July 25, 2024
Key Highlights:
Jeff Haddox joins as CTO, overseeing digital channels, project planning, infrastructure, and analytics.
Haddox brings extensive experience in omni-channel strategy and digital innovation.
Previous roles include Chief Digital Officer at RuffleButts and SVP at Academic Partnerships.
Haddox aims to drive growth and enhance customer engagement through emerging technologies.
Source (Business Wire)
Notable Quotes:
“In today’s rapidly changing retail landscape, we have enhanced our team with a leader who clearly understands how consumers engage with brands digitally. Jeff’s extensive experience in omni-channel strategy, analytics and innovation aligns perfectly with our mission of reimagining Omni’s iconic brands for today’s consumer.”
“I’m excited to join Omni Retail Enterprises at this pivotal time. Deploying innovative and emerging technology solutions enabling the business to engage and build relationships with customers will be a top priority. I look forward to driving growth by connecting customers and the communities we serve to new channels, delivering a seamless customer experience and accelerating the reinvention of Omni’s iconic brands.”
Our Take:
Jeff Haddox's appointment as Chief Technology Officer marks a strategic move for Omni Retail Enterprises, signaling a strong commitment to digital transformation and customer-centric innovation. Haddox's extensive background in omni-channel strategy, digital experience, and analytics equips him well to navigate the complexities of today's retail environment. His leadership will be instrumental in driving growth and enhancing customer engagement across Omni’s diverse portfolio of brands, ensuring a seamless and integrated shopping experience.