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parcelLab Appoints Nick Bareham as SVP of Global Sales
Slice of Retail Team
September 09, 2024
Key Highlights:
Nick Bareham appointed as SVP of Global Sales at parcelLab.
Bareham brings over 20 years of experience in global retail and tech businesses.
Focus on customer-centric sales strategy and understanding buying behaviors.
Will lead efforts to showcase parcelLab's post-purchase innovations.
Bareham's previous roles include leadership positions at Virgin Red, Mirakl, and Scandit.
Source (Business Wire)
Notable Quotes:
"I am delighted to be joining the talented crew at parcelLab as we help close the post-purchase loop with our platform. It’s exciting to be able to empower our customers’ innovation through personalized, seamless, and consistent experiences that keep shoppers coming back after checkout.”
"It’s fantastic to have Nick joining the company at such a time of immense expansion. Customers are at the heart of what we do, and with Nick’s deep passion for understanding the customer journey, we accelerate our ability to offer the market’s most innovative platform enabling brands to create customers for life.”
Our Take:
Nick Bareham’s appointment as SVP of Global Sales comes at a pivotal time for parcelLab as it expands its footprint in the post-purchase space. With over two decades of experience in leading sales and customer-centric initiatives at global companies, Bareham is well-positioned to accelerate parcelLab's growth strategy. His deep understanding of buying behaviors and customer journey optimization will enhance parcelLab’s ability to provide personalized post-purchase solutions that drive customer retention and increase lifetime value. This move reinforces parcelLab’s commitment to staying at the forefront of post-purchase innovation in the competitive e-commerce landscape.