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- RŌZ Closes Oversubscribed Seed Round Led by Silas Capital
RŌZ Closes Oversubscribed Seed Round Led by Silas Capital
Slice of Retail Team
August 14, 2024
Key Highlights:
RŌZ, a high-performing, clean haircare line, closes oversubscribed seed round led by Silas Capital.
Significant participation from G9 Ventures and celebrity investors including Lily Collins.
Funds will drive retail expansion, professional channel growth, and product innovation.
RŌZ has achieved triple-digit YoY door growth and earned prestigious beauty awards.
Source (Business Wire)
Notable Quotes:
“The growth and momentum of the business has been extraordinary, and the enthusiastic response to our product formulations from both professionals and clients has been nothing short of remarkable.”
"Mara has rapidly built one of the most sought-after brands in the haircare category. With its award-winning line of clean, easy-to-use hair essentials that deliver professional-level performance, we believe this expert-led brand uniquely addresses a clear whitespace in the market."
“We are thrilled to partner with Mara as she builds a prestige, omni-channel haircare brand for modern women. In an industry that too often focuses on what is wrong with your hair, RŌZ’s mission is to enhance your natural hair.”
Our Take:
The successful seed round for RŌZ, led by Silas Capital with significant contributions from G9 Ventures and celebrity investors, signals strong market confidence in the brand’s vision and growth potential. The funds will likely accelerate RŌZ’s retail presence and innovation pipeline, positioning the brand as a leading player in the clean beauty sector. With a proven track record of award-winning products and a robust professional channel strategy, RŌZ is poised to capitalize on the growing consumer demand for high-performance, sustainable haircare solutions.