BLK & Bold® Expands to Midwest Costco Stores
Slice of Retail Team
May 22, 2025
Key highlights
- Rise & GRND Medium Roast now in Costco Midwest locations
- 2 lb exclusive bags launched May 19
- 5% of profits support at-risk youth through the For Our Youth initiative
- First Black-owned coffee brand with national retail distribution
- Partnership campaign includes giveaways and digital engagement
Notable Quotes
“ Costco represents a partner that values quality, scale, and community connection, all things that align deeply with how we built BLK & Bold. ”
Pernell Cezar, Co-Founder and CEO at BLK & Bold
“ Working with Costco gives us a platform to deepen our relationship with customers who believe in what we stand for. ”
Rod Johnson, Co-Founder and Chief Values Officer at BLK & Bold
Why This Matters
BLK & Bold's expansion into Costco marks a significant achievement for purpose-driven brands pushing for equity in retail. As the first Black-owned coffee brand with national distribution, its presence in Costco elevates both representation and access. This move also reinforces the power of consumer-driven impact, where everyday purchases contribute to social change. With a proven track record of community investment and cultural collaboration, BLK & Bold is setting a precedent for what socially conscious consumer goods can accomplish at scale.
