Monetate Extends Partnership with At Home, Enhancing eCommerce Personalization with AI-Powered Dynamic Bundles
Slice of Retail Team
08/21/2024
Key Highlights:
- Monetate extends partnership with At Home, adding AI-powered Dynamic Bundles.
- Dynamic Bundles enhance cross-selling and increase Average Order Value (AOV).
- Supports At Home's mission to provide exceptional shopper experiences.
- Drives data-driven merchandising decisions and personalized product sets.
Source (Business Wire)
Quotes
“ "With Monetate’s Dynamic Bundles, when we tell online shoppers, ‘You may also like this,’ we know we are giving them curated options and compelling value." ”
Mathew Vermilyer, Sr. Director of eCommerce Analytics and Optimization at At Home
Our Take:
Monetate’s integration of AI-powered Dynamic Bundles into At Home’s eCommerce platform is a strategic move that leverages advanced personalization technology to enhance the shopping experience. This collaboration not only drives increased cross-selling opportunities but also strengthens customer satisfaction by offering carefully curated product sets. As more retailers recognize the value of personalized shopping experiences, partnerships like this will continue to shape the future of online retail, setting new standards for customer engagement and conversion rates.
