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- Skechers Expands European Distribution Center to Boost Growth in Liège
Skechers Expands European Distribution Center to Boost Growth in Liège
Slice of Retail Team
November 14, 2024
Key Highlights:
Skechers’ new 200,000-square-meter facility in Liège will improve logistics and efficiency.
Move expected to begin in 2028, near Liège Airport and major highways.
Sustainable design with BREEAM: Excellent certification and renewable energy features.
Increased infrastructure to support growing demand and expand personnel.
Expansion to fuel Skechers’ EMEA growth, building on a 30% sales increase in Q3 2024.
Source: Business Wire
Notable Quotes:
“Over nearly three decades of business in Europe, Skechers has established strong brand awareness and enthusiastic support for our innovative comfort technologies. The demand in EMEA for our product across channels and regions led to a 30 percent sales increase in the third quarter of 2024.”
“Our planned 200,000-square-meter, state-of-the-art logistics center in Belgium will allow us to increase the volume of goods shipped to meet our expected demand in the coming decade while substantially improving efficiencies—a win for consumers, customers and our workforce.”
“Skechers has been a valuable partner in Wallonia since 2002, and its announcement to relocate its European distribution center to Liège confirms Wallonia's status as a major logistics hub in Europe. This is also good news for the economic development of our region and is expected to create direct and indirect jobs.”
Our Take:
Skechers' investment in a new, sustainable European Distribution Center reflects the brand's commitment to scaling its EMEA operations to meet rising demand. The strategic location near major transit points will enhance logistical efficiency, reducing lead times to consumers and partners. The planned BREEAM certification and renewable energy features underscore the company’s dedication to sustainable growth. With the expansion supporting anticipated sales increases and regional brand strength, Skechers is positioning itself well to further capture market share in Europe’s competitive footwear market.