Skechers Expands European Distribution Center to Boost Growth in Liège
Slice of Retail Team
11/14/2024
Key Highlights:
- Skechers’ new 200,000-square-meter facility in Liège will improve logistics and efficiency.
- Move expected to begin in 2028, near Liège Airport and major highways.
- Sustainable design with BREEAM: Excellent certification and renewable energy features.
- Increased infrastructure to support growing demand and expand personnel.
- Expansion to fuel Skechers’ EMEA growth, building on a 30% sales increase in Q3 2024.
Source: Business Wire
Quotes
“ “Over nearly three decades of business in Europe, Skechers has established strong brand awareness and enthusiastic support for our innovative comfort technologies. The demand in EMEA for our product across channels and regions led to a 30 percent sales increase in the third quarter of 2024.” ”
David Weinberg, Chief Operating Officer at Skechers
Our Take:
Skechers' investment in a new, sustainable European Distribution Center reflects the brand's commitment to scaling its EMEA operations to meet rising demand. The strategic location near major transit points will enhance logistical efficiency, reducing lead times to consumers and partners. The planned BREEAM certification and renewable energy features underscore the company’s dedication to sustainable growth. With the expansion supporting anticipated sales increases and regional brand strength, Skechers is positioning itself well to further capture market share in Europe’s competitive footwear market.
